How iTunes Sales Will Boost 50 Cent’s First Week Numbers
50 Cent is part of a lot of groundbreaking business deals related to the music industry. This is one of them. SOHH brought the following to our attention about iTunes and 50 Cent’s Before I Self Destruct:
Like an NFL coaching staff making in-game adjustments on the fly, Interscope’s Jimmy Iovine and Steve Berman did some last-minute maneuvering around the release of 50 Cent’s Before I Self Destruct following worldwide Internet leaks weeks prior to the original street date. In rapid succession, they pushed forward the physical release date from Nov. 23 to Nov. 17 — the soonest the CD could be manufactured and shipped — while also working out a one-week exclusive with iTunes for the digital album, to take effect Nov. 10. In return, iTunes agreed to go against its standard policy and “locked” the album, with only the single available a la carte, selling 46k album downloads during the exclusive window. Additionally, the compilers of the charts agreed to include the initial iTunes sales in the total for first week of general release, which is now looking in the 140-150k range. That won’t challenge Columbia’s John Mayer, now a lock for #1 with 275-300k. (Hits Daily Double)
Related posts:
- 50 Cent’s “Before I Self Destruct” Leaks Online – Can 50 Cent Still Have Big First Week Sales?
- 50 Cent Releasing “Before I Self Destruct” Same Week As Jay-Z’s “Blueprint 3″ [Video]
- First Week Sales: Joe Budden’s “Padded Room” Sells 15,000 Copies
- Eminem, 50 Cent, & Dr. Dre “Crack A Bottle” For Digital Sales Record
- First Week Sales: Jim Jones “Prey IV Reign” > Cam’Ron “Crime Pays”


